Press Clipping
07/27/2021
Article
Are NFTs "near foolish transactions"? or the next big thing in art and music commerce?
Despite the fact that the music business’s main value chain flows from its ability to control creative intellectual property, which is essentially a centralised activity, digital assets, be they digital collectibles or rights are here to stay, according to Bruno Guez, the CEO and Founder of Revelator, a digital asset and blockchain-based distribution platform for creative IP (as mentioned in his recent interview to Music Business Worldwide). Guez argues that the road ahead is long and that without a global copyright framework operating on a chain, the music industry will never be able to reap the benefits of decentralisation.